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Inside Source

The Source is a network for women in business created by BankPlus to provide access to capital, education and networking events. The Source supports women in business at all levels, across varied industries, business sizes and professions. Whether you are starting in business, growing a business, seeking professional development, or have already had success in business, we hope you will go to The Source.

Erin Fults: Making Sense and Strategy out of Marketing

May 5, 2022

You’ll likely find as many different definitions of the term “marketing” as individuals asked to define it. While it may still be a mystery to some, Erin Fults has built her career developing marketing and messaging strategies for her small business clients, enabling them to cut through the noise and confidently...